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Exciting news released today as SweetWater 420 Fest will make a FULL RETURN this year for two days at Pullman Yards and feature 25+ Artists.  The music festival based in Atlanta, Georgia began in 2004 and has since evolved into a prominent event 20 years later.  No lineup has been announced as of this posting, but past lineups have included a mix of jam bands, rock, alternative, indie, hip-hop, and electronic music artists like Widespread Panic, Trey Anastasio Band, and Snoop Dogg, Trombone Shorty to name a few.  This year will no doubt bring a line up that everyone can appreciate!


Trombone Shorty performing at the SweetWater 420 Festival in 2017 - Photo Credits: Addison Hill/Caren West PR

Trombone Shorty performing at the SweetWater Fest in 2017.  Photo Credits:  Addison Hill/Caren West PR


The SweetWater 420 Fest originated in 2004 as a celebration of music and sustainability, inspired by the Earth Day movement. The festival takes its name from the SweetWater Brewing Company, a local Atlanta brewery and the event's main sponsor.  Initially envisioned as a one-day Earth Day party, the festival grew over the years, expanding to a full weekend of music, art, and environmental awareness. The organizers aimed to create an event that not only provided entertainment but also promoted eco-friendly practices and community engagement.  The festival not only showcases live music but also emphasizes environmental sustainability, offering eco-friendly initiatives, a 5K run, and an artist market. 

SweetWater 420 Fest - Atlanta, GA returns April 20th and 21st, 2024


 As of this writing early bird tickets are on sale, and all details can be found on their official site.

Highlights from the past, SweetWater 420 Fest returns April 20-21, 2024! SweetWater 420 Fest - SweetWater 420 Fest YouTube Channel

 


Official Press release this today from Sweetwater 420 Festival organizers is below: 

SWEETWATER BREWING AND PULLMAN YARDS PRESENT 420 FEST, APRIL 20 & 21, 2024
 
The Two-Day Festival Will Take Place at Pullman Yards, Featuring 25+ Artists
 
Marking a Return to Form, This Year Will Be the First Full Festival Format Since 2022
 
 
Atlanta, GA (February 01, 2024) - SweetWater Brewing, the largest craft brewer in the Southeast, is thrilled to announce the return of SweetWater 420 Fest,  one of Atlanta’s most anticipated annual events, April 20 and 21, at Pullman Yards. Presented by SweetWater Brewing and Pullman Yards, this year’s event promises a reinvigorated experience, making a grand comeback in full festival glory for the first time since 2022. Featuring more than twenty-five artists across three unique stages over two days across the Pullman Yards grounds, SweetWater 420 Fest, Atlanta’s most anticipated annual festival, is excited to welcome fans to its new home.
 
“420 Fest is back, and we’re gearing up to throw one of the biggest parties yet. In true SweetWater 420 Fest spirit, we’re bringing the hottest acts in music to the heart of the South’s craft beer revolution. We’re excited to start a new chapter for 420 Fest in partnership with Pullman Yards, which is the perfect venue for this beloved event,” said Ty Gilmore, President of U.S. Beers for Tilray Brands. 
 
Held on the weekend closest to Earth Day, this year’s event will be a true 420 Fest, beginning on April 20th throughout the Pullman Yards grounds. In addition to the indoor and outdoor stages, the event will feature local vendors, workshops, food trucks, an artist market, and more. Last fall, the venue hosted the Highball festival experience, which USAToday rated as one of the Top 10 Best New music festivals in the country. Additional details will be announced in the coming weeks, including lineup, food and artist market offerings, and activations. 
 
"We couldn't be prouder to be working with the SweetWater 420 Fest. The artists and the festivities we have planned for this year's event will honor the ethos, spirit, and history of this beloved cultural institution and will truly mark this year's fest as an epic new chapter and harbinger of many exciting years to come at Pullman Yards," says Adam Rosenfelt and Maureen Meulen of Atomic Entertainment. 
 
Early Bird GA and VIP tickets for SweetWater 420 Fest are on sale at www.SweetWater420Fest.com. All ticket types and extras are available online at www.SweetWater420Fest.com.
 
SweetWater 420 Fest is produced by SweetWater Brewing and Pullman Yards. Visit www.SweetWater420Fest.com for the most up-to-date information. Stay connected on FacebookInstagram, and Twitter at @420Fest. Pullman Yards is located at 225 Rogers Street NE, Atlanta, Georgia.
 
 
About SweetWater Brewing
SweetWater Brewing Company, the largest craft brewer in the southeast, is an award-winning brewery known for its stash of heady brews, including the original 420 Extra Pale Ale and loads of IPAs. Sweetwater’s craft beers and ready-to-drink cocktails are available coast to coast and in more states than ever before. Inspired by the outdoors, SweetWater is a passionate advocate for healthy waterways and conservation initiatives. Through its annual SaveOur Water campaignSweetWater continues to raise funds to support nonprofit organizations fighting for clean water and habitat conservation, including the Waterkeeper Alliance, Bonefish & Tarpon Trust, and Trout Unlimited. 
 
SweetWater Brewery is a subsidiary of Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life. For further information about SweetWater Brewing Company, please visit www.sweetwaterbrew.com and follow @SweetWaterBrew. 
 
About Pullman Pratt District
Initially built in 1904 by Pratt Engineering, the site was home to the manufacturing of fertilizer bombs during WWI and the patenting of liquid carbonated gasses purchased by a then-startup, The Coca-Cola Company. In 1922, The Pullman Company purchased and expanded the site. Pullman, renowned for luxurious rail travel across the country, hired African American men as porters to service rail car passengers. The Brotherhood of the Sleeper Car Porters was the first organized African-American labor union and was instrumental in the civil rights movement. In 2017 the site was purchased by Atomic Entertainment, who has transformed the Pullman Yards into the premier arts and entertainment destination in the southeast, showcasing a variety of world-class exhibits, restaurants, cultural events, concerts, festivals, corporate events, private parties, galleries while serving as the filming destination of some of Hollywood’s biggest blockbusters including HUNGER GAMES, FAST AND FURIOUS, BABY DRIVER, and BAD BOYS 3. 
 
About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY) is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and well-being. Tilray's mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world, with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray's unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages. For more information on how we open a world of well-being, visit www.Tilray.com and follow @tilray on all social platforms. 

Bonnaroo Music and Arts Festival 2024 is making waves with an announcement that goes beyond expectations! The artist lineup breakdown by day has been revealed which includes Red Hot Chili PeppersPost MaloneFred again..Pretty LightsMegan Thee StallionCage The ElephantMaggie RogersMelanie MartinezKhruangbinCigarettes After SexJason Isbell and the 400 UnitDiploCarly Rae JepsenFisherJon BatisteDominic FikeParcelsIdlesJoey Bada$$Lizzy McAlpineT-PainInterpolJoe Russo’s Almost DeadTwo FriendsTaking Back SundayGary Clark JrTV GirlThundercatAshnikkoBrittany Howard, and over hundred more artists!. Unlike past years, festival-goers are in for a treat as the What stage comes alive not just on Friday but also on Thursday, featuring an exciting headliner. 

2024 Bonnaroo Music and Arts Festival Lineup

Photo Credits: Will Corey

In a groundbreaking move historic first ever for Bonnaroo – patrons will get to experience the magic of the What Stage on Thursday evening with Pretty Lights taking center stage, and a sunrise set later in the weekend at the Other stage. Don't miss the chance to be part of this musical extravaganza at Bonnaroo Music and Arts Festival 2024!

Bonnaroo returns June 13-16, 2024! Bonnaroo - Bonnaroo YouTube Channel

Tickets go on sale this Thursday morning!  Head over to the Bonnaroo Music and Arts Festival site today and secure your tickets to experience a year you will never forget on the farm with your friends.

Official Press release this morning from Bonnaroo is below: 

For Immediate Release

January 9, 2024

 

BONNAROO MUSIC AND ARTS FESTIVAL UNVEILS 2024 LINEUP

 

THIS YEAR’S EVENT SET FOR JUNE 13-16

ON THE FARM IN MANCHESTER, TN

 

HIGHLIGHTS INCLUDE:

RED HOT CHILI PEPPERS, POST MALONE, FRED AGAIN..,

PRETTY LIGHTS, MEGAN THEE STALLION, CAGE THE ELEPHANT,

MAGGIE ROGERS, MELANIE MARTINEZ, KHRUANGBIN, CIGARETTES AFTER SEX,

JASON ISBELL AND THE 400 UNIT, DIPLO, CARLY RAE JEPSEN, FISHER,

JON BATISTE, DOMINIC FIKE, PARCELS, IDLES, JOEY BADA$$, LIZZY MCALPINE,

T-PAIN, INTERPOL, JOE RUSSO’S ALMOST DEAD, TWO FRIENDS, 

TAKING BACK SUNDAY, GARY CLARK JR, TV GIRL,

THUNDERCAT, ASHNIKKO, BRITTANY HOWARD,

“ONCE MORE WITH FEELING(S) –

THE DASHBOARD CONFESSIONAL EMO SUPERJAM,”

AND MORE

 

PRE-SALE STARTS THURSDAY, JANUARY 11 AT 10 AM (CT)

EXCLUSIVELY VIA BONNAROO.COM

(MANCHESTER, TN) Bonnaroo Music & Arts Festival is proud to share the lineup for this year’s edition of the internationally acclaimed camping festival, taking place June 13-16, 2024 on the Bonnaroo Farm, located just 60 miles southeast of Nashville in Manchester, TN. Bonnaroo 2024 will as always host a spectacular roster of top artists performing around the clock across more than 10 unique stages over the four-day festival, with live music and much more through the night and into early morning with special sunrise sets.

 

This year’s highlights include performances from Red Hot Chili Peppers, Post Malone, Fred again.., Pretty Lights, Megan Thee Stallion, Cage The Elephant, Maggie Rogers, Melanie Martinez, Khruangbin, Cigarettes After Sex, Jason Isbell and the 400 Unit, Diplo, Carly Rae Jepsen, Fisher, Jon Batiste, Dominic Fike, Parcels, Idles, Joey Bada$$, Lizzy McAlpine, T-Pain, Interpol, Joe Russo’s Almost Dead, Two Friends, Taking Back Sunday, Gary Clark Jr, TV Girl, Thundercat, Ashnikko, Brittany Howard, and more. The complete Bonnaroo 2024 lineup is below.

 

For the first time in Bonnaroo history, the What Stage (Bonnaroo’s main stage) will power up for a special Thursday night headline set, which will feature an incredible performance by Pretty Lights, who will also perform a second sunrise set on The Other Stage during the weekend. Bonnaroo is also excited to announce that Sunday night’s headline set will mark the only U.S. festival performance by Fred again.. in 2024.

 

Bonnaroo 2024 will be further highlighted by a very special edition of the festival’s world-famous SuperJam. Set for Saturday, June 15 in That Tent, 2024’s all-star collaboration will be “Once More With Feeling(s) – The Dashboard Confessional Emo SuperJam,” with performances from special guests both announced and unannounced, guaranteeing this year’s session as a must-see celebration of community, showmanship, and unmatched musical adventure. Additional lineup announcements – including plans for the magical “Where In The Woods” stage as well as Late Night showcase performances – will be unveiled soon.

 

The presale begins Thursday, January 11 at 10 am (CT), and fans can sign up now for a presale passcode exclusively via www.bonnaroo.com/tickets. A public on-sale will follow if tickets remain. 2024 ticket options include 4-Day General Admission, 4-Day GA+, 4-Day VIP, 4-Day Platinum, along with a variety of camping and parking options starting at just $25 down with a payment plan.  

 

Bonnaroo’s General Admission tickets include over 150 performances on more than 10 stages, access to the entire campground, food for purchase from over 150 vendors (including vegan, vegetarian, and gluten-free options), bars, concessions, access to purchase official band and festival merchandise, free water stations, and more amenities throughout the park and campground. GA+ tickets include all the above along with unlimited access to the Centeroo GA+ Lounge, with relaxed seating, dedicated food for purchase, air-conditioned restrooms, and concierge to assist with all festival needs; a private bar with drinks for purchase plus complimentary soft drinks; complimentary water refill station; a dedicated premium entrance lane at both gates into Centeroo, and more. VIP and Platinum guests will enjoy a further number of exclusive upgrades, including dedicated close-in and on-field viewing areas; unlimited access to VIP and Platinum Lounges; express lanes at the Festival Store, commemorative festival gifts, and so much more. To learn more about VIP and Platinum, please see http://www.bonnaroo.com/tickets.

 

A wide range of Camping & Parking options will be available in Outeroo, the campgrounds at Bonnaroo, including Primitive Car Camping, Glamping, RVs, Backstage Camping, Accessible Camping, Groop Camping, Community Camping, and more. Premium Outeroo Camping Accommodations include pre-pitched Souvenir Tents, cool and comfortable Darkroom Tents, weatherproof Luxury Bell Tents, and spacious 2-person Wood Frame Safari Tents for the ultimate Bonnaroo camping experience. 4-Day On-Site Parking will be available for ticketholders not camping, with Car Parking Passes granting one parking spot in the Cosmic Nomads Day Parking Lot. For details on all accommodation options, please visit www.bonnaroo.com/accommodations.

 

Bonnaroo has maintained a unique commitment to local and regional issues since the festival’s very beginnings. Founded in 2009 as a 501(c)(3) nonprofit organization, the Bonnaroo Works Fund (BWF) contributes to more than 100 local, regional, and national nonprofit partners benefiting the arts, education, environmental sustainability, and social impact, with a direct focus on local reinvestment and asset building. Nearly $10M in funding has been generated thus far, providing much-needed local support to Middle Tennessee, in particular Manchester and Coffee County communities.

 

This week, Bonnaroo Music & Arts Festival released its latest Economic Impact Study, revealing that the 2023 event contributed $339.8 million to the regional economy, including more than $5.1 million in tax revenue to the region. For more than two decades, Bonnaroo has remained one of the most unique and special festival experiences in the country, delivering lineups featuring the best performers in music, along with around-the-clock attractions and activities, all taking place on a beautiful 700-acre farm in Manchester, Tennessee.

 

Bonnaroo Music & Arts Festival is generously supported by Corona, PayPal, Venmo, and Verizon.

 

# # #

 

THE COMPLETE BONNAROO 2024 LINEUP IS BELOW:

 

THURSDAY, JUNE 13

Pretty Lights (Headlining Main Stage)

FISHER

BigXthaPlug

Disco Lines

Durand Bernarr

Eggy

Geese

Gwar

The Heavy Heavy

HoneyLuv

it’s murph

Matt Maltese

Medium Build

Michigander

Militarie Gun

Nation of Language

Neal Francis’ Francis Comes Alive

Ocie Elliott

Oliver Heldens

Róisín Murphy

Say She She

Sid Sriram

 

FRIDAY, JUNE 14

Post Malone

Maggie Rogers

Khruangbin

Seven Lions

Joe Russo’s Almost Dead

Dominic Fike

Lizzy McAlpine

Interpol

T-Pain

Svdden Death

TV Girl

Gary Clark Jr.

The Mars Volta

Faye Webster

Key Glock

Thundercat

Lovejoy

ISOxo

GROUPLOVE

David Kushner

The Japanese House

Dr. Fresch

49 Winchester

MIKE.

Larkin Poe

Shy FX

Bonny Light Horseman

Baby Queen

Mdou Moctar

Jessica Audiffred

Half Moon Run

Hamdi

LYNY

 

SATURDAY, JUNE 15

Red Hot Chili Peppers

Cage The Elephant

Melanie Martinez

Cigarettes After Sex

Diplo

Jon Batiste

Reneé Rapp

Parcels

IDLES

Brittany Howard

Sean Paul

Knock2

Ethel Cain

Gregory Alan Isakov

The Teskey Brothers

BADBADNOTGOOD

Teezo Touchdown

Whyte Fang

Bakar

d4vd

The Maine

Josiah and the Bonnevilles

Kasablanca

NEIL FRANCES

Tanner Usrey

Ryan Beatty

MIKE

Trousdale

Vandelux

LOVRA

Once More With Feeling(s) – The Dashboard Confessional Emo SuperJam

 

 

SUNDAY, JUNE 16

Fred again..

Megan Thee Stallion

Jason Isbell and the 400 Unit

Two Friends

Carly Rae Jepsen

Joey Bada$$

Goth Babe

Galantis

Taking Back Sunday

Ashnikko

Four Tet

Charles Wesley Godwin

Milky Chance

Chappell Roan

Greensky Bluegrass

The Garden

Yves Tumor

The Beaches

Jake Wesley Rogers

S.G. Goodman

Libianca

TSHA

Irreversible Entanglements

Armand Hammer

veggi

WFMC Jams had a chance to sit down with Chance Peña at the 2023 Bonnaroo Music and Arts Festival Saturday afternoon.  Chance who grew up in Texas, found his interest in music at a very early age of four when he discovered his dad's guitar and would eventually a few years later started playing in church.

Chance Peña - Photo Credit: Shervin LainezPhoto Credit: Shervin Lainez

Chance was 15 years old when his interest turned mainly to music and had the opportunity to perform on "The Voice".  Taking the experience from competing with other artists and the experience from performing on the show, he favored the idea to become a musician despite the general conceived fallacies of the music industry.  As a result, Chance embraces music with all the challenges that come with it and the hard work involved while staying true to being himself.  As a result he has released many successful singles including "High's and Lows" "Bleeding Out" and "In  My Room" earlier this year.  On July 21st, Chance will be releasing the EP "Lovers to Strangers" which will include "In My Room."   The single already has over 100+ million plays on Spotify.

For the full audio interview with Chance Peña below to learn more about the members and how music has become a passion:

After Bonnaroo, Chance will hit the road and continue his tour into the United Kingdom for several shows.

Upcoming tour dates for Chance Peña

For additional tour information and details on his upcoming album in the future, be sure to check out Chance Peña official website and follow his social media.

The Bonnaroo Music and Arts Festival returned to Manchester, TN is located on a 700+ acre farm providing attendees one of the most unique experiences in the country allowing four plus days of live non-stop music across many large stages. In addition to all the fun offered in Centaroo, the festival has taken great strides each year to build "Outeroo" a camping area accommodating many thousands of people feature packed with uniquely themed plazas, smaller stages for exclusive and intimate performances,

Saturday's headliners included Odesza, along with many artists performing across multiple stages. WFMC Jams was onsite for its fifth year providing coverage, interviews, and photography of independent artists. 

Check out the vibe by viewing atmosphere shots of Saturday throughout the day.Bonnaroo makes magic and memories with friends.  Check out the vibe by viewing atmosphere shots of Saturday throughout the day.

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